How To Get Extra Views on TikTok: 15 Idiot-Proof Ideas

how to get more views on tiktok

You’ve began a TikTok account — congratulations! You’ve embraced the short-form video app that’s been sweeping the globe (2 billion downloads and counting!) and are busy creating movies and honing your TikTok modifying expertise. In case you’re questioning the best way to get extra views on TikTok, we’ve bought you.

Making artistic movies to trending sounds is only one step in building a profitable TikTok presence. You’ve additionally bought to get folks to observe your movies.

Learn on for 15 fool-proof ideas for getting extra views on TikTok. We’re gonna make you a star!

Bonus: Get a free TikTok Progress Guidelines from well-known TikTok creator Tiffy Chen that exhibits you the best way to achieve 1.6 million followers with solely 3 studio lights and iMovie.

What’s a “view” on TikTok?

A view on TikTok is counted the very second your video begins to play. Completely different social media platforms measure “views” in several methods, however on TikTok, it’s tremendous easy.

If the video autoplays or loops, or a viewer comes again to observe it a number of instances, these all depend as new views. (Nevertheless, while you watch your personal video, these views aren’t counted.)

Getting somebody to observe all the best way to the top? That’s the difficult half. However with a reasonably low barrier to entry for what counts as a “view,” racking up the metrics on TikTok isn’t too powerful you probably have attain.

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How a lot does TikTok pay per view?

TikTok started providing payouts in 2020 when it launched its Creator Fund. Beneath the Creator Fund, you can count on to make between $0.02 and $0.04 per 1,000 views.

Nevertheless, after a couple of years of trial and error — with most complaints being about low payouts — TikTok discontinued this system in 2023 and lately relaunched it because the Creators Rewards Program.

The Creator Rewards program incentivizes creators to create unique, long-form content material. One requirement for incomes cost is that movies have to be not less than one minute lengthy. Consequently, TikTok says the incomes potential is 20 instances larger than the rewards from the earlier Creator Fund.

Since its beta launch in 2023, TikTok studies that complete creator income has elevated by over 250% in simply six months. The corporate additionally shared in a press launch that the variety of creators making over $50,000 per 30 days has practically doubled.

Supply: TikTok

However not simply anybody can money in on TikTok’s generosity. To be eligible for TikTok’s Creator Rewards Program funds, you could meet all the following standards:

Be not less than 18 years previous.

Have a minimal of 10,000 followers.

Have had a minimal of 100,000 video views up to now 30 days.

Have a private account (Enterprise accounts aren’t eligible).

Your account wants to fulfill the TikTok Neighborhood Tips and Terms of Service.

Be based mostly within the US, UK, Brazil, France, Germany, Japan, or South Korea (Sorry, Canada!).

Submit unique content material that’s not less than one minute lengthy.

Moreover, solely movies that meet the next standards are eligible for the Creator Rewards Program:

It should attain not less than 1,000 views on the For You Web page.

It can’t be a Duet or a Sew.

It can’t be made in Photo Mode.

It’s not sponsored content material or a paid commercial.

If that’s you, you’ll be able to apply for the Creator Rewards program through the app. Go to Settings and Privateness, then Creator Instruments, then Creator Rewards program underneath Monetization. In case you’re eligible, you’ll be prompted to enter your contact information and conform to the Creator Rewards Program Settlement.

Must you purchase TikTok views?

No! You shouldn’t purchase TikTok views! Cease it! Put that bank card down!

As we realized from our experiment of shopping for TikTok followers, it’s not potential to buy social media success.

Perhaps your view metrics will go up, however your engagement fee will plummet, you received’t achieve any followers, and the viewers you’ve employed to observe will all finally be eliminated by TikTok anyhow.

Save your cash and make investments your time as a substitute into constructing genuine, lasting engagement.

Why TikTok views matter

Views drive engagement on TikTok. The extra views your video has, the extra your video is proven in customers’ For You Web page (FYP).In case your content material resonates with viewers, then extra views additionally imply extra engagement within the type of likes, feedback, shares, and follows.

The variety of views you get also can allow you to perceive your total efficiency. For instance, in case your video is getting quite a lot of views, then you recognize you’re reaching folks, and the content material is partaking. And if it’s not getting excessive view counts, then you recognize you could regulate your content material or technique. Talking of which…

What if I’m not getting any views on TikTok?

There are a selection of the explanation why your movies is probably not getting any views.

For starters, you probably have a brand new account, it takes time to get your movies seen. TikTok determines how partaking your video is by exhibiting it on a restricted variety of customers’ FYP to see how a lot interplay it will get. As soon as your video begins getting likes and feedback, the platform will suggest it to extra folks.

It may take quite a lot of trial and error to determine what works, what folks have interaction with, and even when the most effective time to put up is. When you’ve got a brand new account, the most effective factor you are able to do is experiment. Publish movies utilizing numerous types, tendencies, and techniques till you begin to see what sticks.

In case you’re nonetheless not getting *any* views on TikTok — we’re speaking zero views on a number of movies — then you can be experiencing a shadowban. A TikTok shadowban is what occurs when the platform briefly restricts the visibility of an account. This could occur if TikTok believes you’ve violated its Neighborhood Tips or in case you’re being spammy.

To keep away from a possible shadowban, first, observe the principles. Second, don’t take part in bot-like actions like following too many accounts without delay or leaving the identical touch upon tons of of movies to lure engagement.

Okay, sufficient preamble. Able to get to the guidelines?!

15 methods to get extra TikTok views

1. Add hashtags to your movies

Hashtags are a robust device in your TikTok arsenal. It’s how the all-mighty TikTok algorithm identifies what you’re posting about and who is perhaps excited about watching it. Hashtags are additionally important for serving to customers uncover your content material through search.

In case you’re trying to make a TikTok hashtag technique, you’ll positively wish to watch our video:

Going area of interest with particular hashtags related to your viewers and subject is one angle to take.

There’s additionally some proof to recommend trending matters usually tend to find yourself on the For You web page, so it may be worthwhile to observe for what’s at the moment trending and hop into the dialog with associated content material (that’s nonetheless genuine to your model, in fact).

To seek out out which hashtags are trending, faucet on the Uncover tab after which faucet Traits on the prime of the display.

Just a little knowledge to assist encourage you: 61% of TikTok customers stated they like manufacturers higher once they create or take part in a TikTok pattern, and 73% really feel a deeper connection to manufacturers they work together with on the app.

2. Preserve it brief and candy

Although TikTok movies can now be as much as 10 minutes lengthy, movies underneath 30 seconds usually tend to wind up on the FYP. It’s additionally extra doubtless somebody would rewatch one thing that’s quick and livid a second or third time.

Relying on what your objectives are, it’s value experimenting with a mixture of brief and long-form movies. Lengthy-form movies might be efficient in case you’re explaining a subject, telling a narrative, or going behind the scenes. However there’s additionally one thing highly effective a couple of brief and snappy video.

Anam & Eve, the creators behind the investing app Alinea Make investments, make a press release with this six-second video. It merely outlines how a lot cash you could make investments weekly to be a millionaire by age 65.

3. Trending sound results

Hashtags aren’t the one component of TikTok with its personal pattern cycle. TikTok sounds additionally are likely to undergo waves of recognition. Preserve your eyes (properly, ears — the eyes of the auditory system, if you’ll!) peeled for recurring sound clips that you simply may have the ability to riff on, too.

You may also uncover trending sounds by tapping the Create (+) button within the app, after which tapping Add Sound. Right here, you’ll see the present hottest audio clips:

4. Discover a area of interest viewers

There’s a sub-genre of TikTok for everybody on the market, from the oh-so literary #BookTok to a vibrant rug-tufting neighborhood. Determine who you wish to be hanging out with, and observe well-liked accounts in these communities to see what kind of hashtags, codecs and references they is perhaps utilizing to encourage your personal associated content material.

Commenting and liking also can allow you to construct relationships together with your particular viewers. Hopefully, your insightful responses will encourage a fellow guide(tok)worm to come back try what sort of content material you’re creating by yourself web page.

5. Strive a how-to video

Academic content material does rather well on TikTok, so get into know-it-all mode and share your knowledge with the world.

How-to movies are significantly well-liked, however even answering a steadily requested query or shedding mild on a shocking component of your business, job, or product could be a pleasant break from the endless danceathon.

These upcycling movies from Classic Inventory Reserve, for example, garner a critical quantity of views. The creator demonstrates how they have been in a position to repurpose denim scraps to make a bucket hat, whereas on the identical time sharing information about vogue waste and the best way to be extra sustainable. It’s brief and fascinating — plus, you’re glued to the display ready to see how the ultimate piece seems!

6. Dabble in some duets

TikTok’s Duets function is an effective way to generate views by capitalizing on an already well-liked video.

With Duets, you’ll be able to share a break up display with one other person’s video to sing alongside, create humorous dialogue, or give your scorching take… and piggyback on some confirmed content material to gather your personal candy, candy views. (Test our how-to information for TikTok’s hottest video modifying options right here!)

Chef Reactions is a well-liked account on TikTok that makes Duet movies to share real-time reactions to different customers’ cooking movies. Not solely is it a enjoyable method to give his skilled take, however the customers whose movies are being showcased are additionally more likely to obtain a lift in views.

Understand that Duets aren’t eligible to earn funds as a part of TikTok’s Creator Rewards Program. Nevertheless, in case you’re merely utilizing them to get extra views to your account, Duets are a worthwhile function to attempt.

7. Staff up with an influencer or particular visitor

Whether or not you’ve employed an influencer or superstar visitor star or teamed up with one other model for a cross-over alternative, including outdoors voices to your TikTok movies is a straightforward method to attain a brand new viewers.

Your particular visitor will assist shine a highlight on the content material you’ve made and entice the eyeballs of their followers to your video — like singer Submit Malone did for beverage model Poppi on this brief video beneath that obtained over 600K views:

8. Promote your TikTok content material in your different social channels

Chances are high, TikTok is a part of your bigger social media technique, and also you most likely are lively on a couple of different platforms on the market. Lure these audiences over to your TikToks by sharing video teasers elsewhere.

Just a little snippet on Instagram Tales right here, a repost on LinkedIn there (like Hootsuite frequently does, as proven beneath), and also you’ve bought your self a full-fledged omnichannel social marketing campaign on the go!

9. Preserve them watching

Whereas it’s true that customers solely want to observe a fraction of a second of your video so that you can earn a “view,” it’s really tremendous vital to maintain them watching all the best way to the top.

That’s as a result of the TikTok algorithm prioritizes movies with excessive completion charges. It needs to serve up high quality content material as For You Web page suggestions, and a excessive completion fee signifies that your content material is nice.

So… how do you maintain your viewers’s consideration ‘til the bitter finish? Play with their curiosity, and supply worth. Hook them within the first few seconds with a promise of what’s coming in the event that they keep it up (tutorial movies and recipes are nice for this!), or use captions that construct suspense for a giant reveal.

Duolingo is nice at hooking their viewers—and what can we are saying, we love an organization with a giant owl mascot.

10. Don’t overlook the caption

There might solely be 150 characters to play with in your TikTok caption, however they will serve you properly. Your caption is an opportunity to inform viewers why they need to watch your video (hopefully proper to the top — see above!) or get the dialog going within the feedback.

In the end, you need folks watching and fascinating together with your video, so the algorithm learns that, yeah, that is the great things. Your caption is a free, straightforward method to make another pitch to your viewers for why they need to communicate up or sit again and luxuriate in.

In the meantime, the caption is a vital place for planting your subject key phrases you probably have a TikTok SEO technique. By getting your TikToks to rank in search, you’ll be driving extra views over the long run, not simply following tendencies. To be taught extra about TikTok search engine optimisation, watch our video:

11. Arrange a TikTok Enterprise account

TikTok’s professional accounts received’t offer you a lift on the FYP. Nonetheless, each the Private (beforehand known as Creator) and Enterprise accounts offer you access to metrics and insights that may allow you to higher analyze and perceive your viewers.

With a Private account, people and content material creators can entry creator instruments, analytics, and monetization alternatives by way of the Creator Rewards program.

If you’re a model or a enterprise, you’ll wish to arrange a Enterprise account. A Enterprise account means that you can arrange and handle paid advert campaigns and deal with driving gross sales.

It’s easy to change over to a Enterprise profile on TikTok. Simply go to Handle Account and choose Swap to Enterprise Account. Select the most effective class for your small business, and also you’re able to dig into the info!

These insights can reveal who your current viewers is, once they’re on-line, and what sort of content material they like to observe — all useful for constructing out your content material calendar and planning the most effective time to put up.

Talking of which…

12. Submit your video on the proper time

In case you’re posting when nobody is utilizing the app, you’re positively not going to get the views you’re craving. So examine your account analytics to find when your followers are lively so as to drop your newest video at juuuuust the proper time for optimum publicity.

Utilizing Hootsuite, you’ll be able to schedule your TikToks for any time sooner or later. (TikTok’s native scheduler solely permits customers to schedule TikToks as much as 10 days prematurely.) Our TikTok scheduler will even suggest the most effective instances to put up your content material for optimum engagement — distinctive to your account!

Submit TikTok movies at the most effective instances FREE for 30 days

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13. Add a number of movies a day

Issues transfer quick over within the TikTokaverse. Don’t fear about oversaturating your followers: simply get artistic and churn out that high quality content material. Actually, TikTok recommends posting 1-4 instances per day.

The extra movies you might have, the extra doubtless you’re to wind up on somebody’s For You web page and the extra doubtless they’re to come back in search of extra.

14. Create high-quality movies

Effectively, in case you’re not going to say it, we are going to: duh.

Be sure that your movies look good (first rate lighting and sound high quality, some peppy edits) and other people shall be extra more likely to wish to watch them.

Roblox, for example, has clearly invested in video advertising as all the model’s movies are high-quality and clearly not filmed on a telephone… and it pays off. Is that this a Hollywood FILM?

TikTok additionally tends to prioritize high-quality movies on the FYP, so that you’re going to wish to give ‘em the great things. Shoot in vertical format, incorporate sound, and use results (for bonus factors, attempt utilizing certainly one of TikTok’s trending results).

As soon as these views begin pouring in, in fact, your TikTok journey has actually solely begun. The true cash metric? Followers: loyal followers who shall be there by way of thick and skinny.

15. Make a playlist

TikTok playlists are a function that lets creators manage their movies into playlists. This makes it straightforward for viewers to devour movies which can be much like content material they’ve already loved.

Playlists sit on the prime of your profile, above your frequently printed or pinned movies (as proven within the picture beneath from TikTok advertising knowledgeable Jera Bean’s web page).

The TikTok playlist function isn’t accessible for everybody. Solely creators with over 10,000 followers have the flexibility so as to add them to their profiles.

You’ll know in case you’re within the membership you probably have the choice to create playlists within the Video tab in your profile.

Now that you know the way to get extra views on TikTok, head on over to our information to getting TikTok followers to start out constructing your dream group of admirers. Simply think about the views you’ll rack up then!

Develop your TikTok presence alongside your different social channels utilizing Hootsuite. Schedule and publish posts for the most effective instances, have interaction your viewers, and measure efficiency — all from one easy dashboard. Strive it free immediately.

With information from Sam Lauron.

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